Association for Media Education in Scotland (AMES)

Covers of first four MEJs

NEW: AMES Submission to the Culture Committee

The Scottish Parliament’s Culture, Tourism, Europe and External Relations Committee is conducting an inquiry into the Screen Sector Leadership Group’s report recommendations on strengthening and developing the Scottish screen sector can be implemented. SSLG was established on the recommendation of the Economy, Energy and Tourism Committee in a report it published on the economic impact of the film, TV and video games industries. SSLG brought together senior representatives of the Scottish Screen industry to recommend actions to strengthen and develop the sector. AMES has responded to the call for evidence, concentrating on the education and training issues. Read AMES’s response here.

AMES Report on Survey of 2017 National 5 and Higher Media results

Following the publication of results of the 2017 diet on 8 August, it quickly became apparent that there was a perception by teachers of something being amiss in the Higher Media results. On 12 August, AMES decided to conduct an online survey. The survey closed on 15 September and the final report was published on 6 October. It contains an analysis of the survey, an analysis of SQA's statistics as well as recommendations for action by SQA and the Scottish Government.

AMES eNewsletter Oct 2017

The latest newsletter includes reports on AMES activities on several fronts, including the Education Secretary's rejection of AMES call for National and Higher Film qualifications. There are also items on the Into Film Festival, and the latest SQA support on National 5 and Higher Media.


Following the publication of AMES report on Media Education and Film Education in Scotland, the Education Committee of the Scottish Parliament asked that we submit our observations on our relationship with SQA. You can read the full report, AMES and SQA, which also contains interim findings on the survey on 2017 National 5 and Higher results (see below).

SQA responded to the AMES report and the AMES management committee has responded in turn. We have combined the SQA response with our comments here. Note that, despite our evidence of demand and our report on Media Education and Film Education in Scotland, SQA has decided not to proceed with the development of National/Higher Film qualifications. The Education Committee is well aware of all these issues and we await further developments.

Into Film Festival: 8–24 Nov

The Into Film Festival – the world’s largest FREE film and education event for all UK schools and 5–19 year olds – is back for another year. Taking place across the UK, from 8–24 Nov 2017, the Into Film Festival will support teachers in delivering the curriculum, across subject areas, in a dynamic and engaging way. It offers all young people wider life experiences and the chance to immerse themselves in the magic of cinema.

Attendees will have access to nearly 3,000 free events, including:
- A programme of 150+ films chosen specifically for schools (including audio-described, subtitled, and autism-friendly screenings)
- Age-appropriate talks from actors, directors and industry experts
- Workshops and careers advice.

Free flexible resources that support the delivery of the curriculum will be available to download, ensuring both fun and learning outcomes.

Bookings will opened on Thu 7 Sep. Visit the Festival website to secure your free places – but be quick as places are available on a first-come, first-served basis.


AMES has prepared a report on the state of Scottish media and film education which was published on 9 August 2017. It compares the provision of media/film education with that in England, Wales and Northern Ireland. It notes the scarcity of teacher professional development and the lack of national qualifications in film and proposes achievable steps towards addressing these issues. Read the full report.


If you taught SQA Media and/or English qualifications in 2016-2017, you can compare your results with national statistics. The only significant differences from the 2016 attainment is an increase in success at National 3 (77.7% up to 88.1%) and a worrying decrease in the pass rate for Higher Media (67.5% down to 59.8%). Full statistics are on the SQA site.

Media Education Journal 61

MEJ 61 was published in June 2017. Articles include:

  • Fake News (Alex Law)
  • Storyboarding (David Griffith)
  • Understanding Comics (Rick Instrell)
  • Arrival (Roy Stafford)
  • Strictly Brexit (Tina Stockman)
  • Pedagogy of Serial Narrative (Jeff Chown)
  • Disney Princesses: Dream Big? (Wendy Elrick)

As well there is the usual extensive reviews section.

Creative Scotland: Equality Matters

Equality Matters was published in Jan 2017 and has strong recommendations for the development of film-specific qualifications at SCQF levels 5-7 (p. 16). Pages 21-34 of the report contain an informative summary of film education in Scotland and shows the need for SQA qualifications. Download this section called Pathways.

Framework for Film Education

This key document, aimed at film educationists and policymakers throughout Europe, was launched on 19 July 2015. To Scottish eyes it is very 'CfE-friendly' and should be a key resource for teachers arguing for coherent moving image education policies within their own schools. On behalf of the BFI, AMES is distributing print copies of the document to members and contacts. If anyone has not received a copy, email Des Murphy.


The 2017 annual report and accounts can be downloaded here.

The 2016 annual report and accounts can be downloaded here